About our campaign this year

National AIDS Trust is committed to stopping new cases of HIV, securing the rights of people living with HIV, and fighting HIV stigma and discrimination. People living with HIV are at the heart of what we do, and this year’s World AIDS Day campaign is no different. We’re celebrating the diverse group of people who make up this community and celebrating the HIV allies who stand shoulder to shoulder with them and fight for HIV rights.

Today over 105,000 people live with HIV in the UK. Yet our recent research found 63% of the public do not remember seeing or hearing about HIV in the past six months. Only a third said they have sympathy for people living with HIV regardless of how they acquired it.

Our survey also found 1 in 5 think people think you can acquire HIV through kissing. Only 16% knew if someone is on effective treatment, they can’t pass HIV on and can expect to live a long and healthy life.

World AIDS Day is the perfect time for us to raise much needed awareness about HIV.

We have a once in a lifetime opportunity to end the HIV epidemic for good, but we must also continue fighting the stigma still experienced by people living with HIV. Your support can help us realise our vision of a future where HIV is no barrier to health or equality.

This year we’re asking you to tell us why you'll #RockTheRibbon with our community and be an HIV ally this year. 

Ask your colleagues, students, friends, and family to Rock the Ribbon with you by hosting a fundraising event, using our fundraising Red Ribbons, and much more! The free resources below are there to use at your events or in your workplace or school. Simply print them off in the best format for you.

Are you ready to say “Rock the Ribbon” this World AIDS Day?

Download our 2022 World AIDS Day campaign assets below

Posters with 'Add Your Event' space

Use these posters to publicise your World AIDS Day events using the information section at the bottom of the poster.

Instagram

Shout about World AIDS day on Instagram using our images below. Remember to tag us @nationalaidstrust and use #RockTheRibbon.

Facebook / Twitter

Shout about World AIDS day on Twitter and Facebook using our images below. Remember to tag us @nataidstrust on Facebook and @NAT_AIDS_Trust on Twitter. Use #RockTheRibbon.

Create your own Social Media

Shout about World AIDS day on social media by creating your own image to replicate our campaign. Simply add in your photo and some information about yourself. Remember to tag us and use #RockTheRibbon.

Zoom background

Let everyone know in your Zoom meetings that you #RockTheRibbon